The Core Of Who We Are

Mission

To be the most preferred choice for mobility solutions in the MENA Region.

Vision

To provide innovative solutions that commute people & goods through world class customer experience.

Values

As we grow, we carry a larger share of the responsibility to protect our environment. We believe that responsible growth entails establishing strong governance systems on the holding level, as well as seeking alternatives to meet rigorous climate, waste, and packaging goals.

Excellence

Taking on the responsibility of providing our customers with top-of-the-line products, we dedicate our resources to innovating revolutionary products and services. This has allowed us to hold strategic positions in the markets in which we serve, ensuring these operations are executed in accordance with the highest internationally recognized standards.

Customer Focus

Raya Auto's number one priority is customer satisfaction. We are committed to offering an exceptional experience with unparalleled quality of service. Every task, from sales pitch to after-sales support, is customized to suit customer needs. It is this customer focus that consistently guides us to higher levels of achievement and success.

Teamwork

We bring together people with diverse experiences, backgrounds, and advanced skills to facilitate fresh perspectives and deliver outstanding results.

Respect for People

Respect for people is the value we uphold daily, upon which we build all connections and relationships. Building open, trusted, and respectful relationships has been a fundamental pillar that has allowed us to achieve decades of success.

Raya Auto, has played a pivotal role in Raya Holding’s diversified portfolio since 2018. This ISO-certified Egyptian company, with a substantial investment of EGP 420 million, specializes in the electric mobility industry. Raya Auto assembles and operates international modern vehicle brands, introducing them to Egypt’s market. The acquisition of a 10,000 sqm factory, assembling four-, three-, and two-wheel light transport vehicles, has positioned Raya Auto as a key player within Raya Holding. Beyond contributing to revenue diversification, the company is committed to providing environmentally friendly products to Egyptian consumers, aligning with global sustainability goals.

The partnership between Raya Holding and XPENG Motors marks a pivotal advancement in promoting sustainable transportation in Egypt. XPENG is a leading NYSE-listed technology company that designs, develops, manufactures, and markets smart mobility solutions across various markets. Their collaboration aims to introduce electric vehicles and establish charging infrastructure, thereby facilitating the adoption of cleaner transportation solutions. With two mega showrooms now showcasing the P7 and G9 vehicles in Zayed and New Cairo, this partnership unlocks new growth opportunities for Raya Holding and broadens XPENG’s global presence, all while contributing to the reduction of carbon emissions in the region.